Real Estate Sales - NetSuite Dashboards

Intended Use

Automate Real Estate sales revenue and operations metrics out of NetSuite in the form dashboards and reports in Looker

People

Business Owner: Matt Smocovich
Lead Analyst: William Ritchings
Technical Lead: Abe Ahn

Tools and Technologies

NetSuite: Original data source
Fivetran: Data Sync tool (extracts and loads NetSuite data in to Snowflake)
Snowflake: Cloud data warehouse; Looker data source
Looker: Data modeling, visualization, dashboards

System Architecture

Data Model Designs

 

 

Production Objects

Dashboard

Tile

Explore

 

Dashboard

Tile

Explore

 

Real Estate Sales_Executives

Real Estate Revenue vs Budget (US)

RE Sales Revenue vs [Static] Budget

 

Real Estate Sales_Executives

Monthly Progress to Budget

Sales Ops Contracted vs Budget

 

Real Estate Sales_Executives

Quarterly Progress to Budget

Sales Ops Contracted vs Budget

 

Real Estate Sales_Executives

Yearly Progress to Budget

Sales Ops Contracted vs Budget

 

Real Estate Sales_Executives

FY Performance by Individual

Sales Ops Contracted vs Budget

 

Real Estate Sales_Executives

US Gross Pipeline

Sales Ops Opportunities

 

Real Estate Sales_Executives

US Weighted Pipeline

Sales Ops Opportunities

 

Real Estate Sales_Executives

Contracted Displays: Elevator vs. Multipurpose

Sales Ops Opportunities

 

Real Estate Sales_Executives

Active Forecasting Pipeline (Top 3 DMAs)

Sales Ops Opportunities

 

Real Estate Sales_Executives

Contracted Buildings by DMA

Sales Ops Opportunities

 

Real Estate Sales_Executives

Contracted Buildings by Lead Source

Sales Ops Opportunities

 

Real Estate Sales_Executives

Contracted Buildings by Tier

Sales Ops Opportunities

 

Real Estate Sales_Executives

Real Estate Revenue vs Budget (CANADA)

RE Sales Revenue vs [Static] Budget

 

Real Estate Sales_Executives

FY Performance by Individual (CANADA)

Sales Ops Contracted vs Budget Individual

 

Real Estate Sales_Executives

Active Forecasting Pipeline (By DMA)

Sales Ops Opportunities

 

Real Estate Sales_Executives

Monthly Progress to Budget (CANADA)

Sales Ops Contracted vs Budget

 

Real Estate Sales_Executives

Quarterly Progress to Budget (CANADA)

Sales Ops Contracted vs Budget

 

Real Estate Sales_Executives

Full Year Progress to Budget (CANADA)

Sales Ops Contracted vs Budget

 

Real Estate Sales_Executives

Contracted Displays by DMA

Sales Ops Opportunities

 

Real Estate Sales_Executives

Contracted Displays by Opp Type

Sales Ops Opportunities

 

US Real Estate Sales

Real Estate Revenue vs Budget

RE Sales Revenue vs [Static] Budget

 

US Real Estate Sales

Monthly Progress to Budget

Sales Ops Contracted vs Budget

 

US Real Estate Sales

Quarterly Progress to Budget

Sales Ops Contracted vs Budget

 

US Real Estate Sales

Full Year Progress to Budget

Sales Ops Contracted vs Budget

 

US Real Estate Sales

Attainment to Quota

Sales Ops Contracted vs Budget Individual

 

US Real Estate Sales

Closed Won by DMA

Sales Ops Opportunities

 

US Real Estate Sales

Contracted Buildings by Opportunity Type

Sales Ops Opportunities

 

US Real Estate Sales

Contracted Buildings by Source

Sales Ops Opportunities

 

US Real Estate Sales

Elevator vs. Lobby

Sales Ops Opportunities

 

US Real Estate Sales

US Gross Pipeline

Sales Ops Opportunities

 

US Real Estate Sales

US Weighted Pipeline

Sales Ops Opportunities

 

US Real Estate Sales

US All Time Pipeline (by Source)

Sales Ops Opportunities

 

US Real Estate Sales

Listed Active Pipeline

Sales Ops Opportunities

 

US Real Estate Sales

Leads Created this Month: Status

RE Sales Ops Customers / Entities

 

US Real Estate Sales

Leads Created this Month

RE Sales Ops Customers / Entities

 

US Real Estate Sales

Converted to Pipeline

RE Sales Ops Customers / Entities

 

US Real Estate Sales

Conversion Ratio

RE Sales Ops Customers / Entities

 

US Real Estate Sales

Leads Insight: Created YTD

RE Sales Ops Customers / Entities

 

US Real Estate Sales

Leads Created YTD

RE Sales Ops Customers / Entities

 

US Real Estate Sales

Converted to Pipeline

RE Sales Ops Customers / Entities

 

US Real Estate Sales

Conversion Ration YTD

RE Sales Ops Customers / Entities

 

CAN Real Estate Sales

Real Estate Revenue vs Budget

RE Sales Revenue vs [Static] Budget

 

CAN Real Estate Sales

Monthly Progress to Budget

Sales Ops Contracted vs Budget

 

CAN Real Estate Sales

Quarterly Progress to Budget

Sales Ops Contracted vs Budget

 

CAN Real Estate Sales

Full Year Progress to Budget

Sales Ops Contracted vs Budget

 

CAN Real Estate Sales

Attainment to Quota

Sales Ops Contracted vs Budget Individual

 

CAN Real Estate Sales

Closed Displays - Elevator vs. Lobby

Sales Ops Opportunities

 

CAN Real Estate Sales

Closed Displays by Opportunity Type

Sales Ops Opportunities

 

CAN Real Estate Sales

Closed Won by Property Manager

Sales Ops Opportunities

 

CAN Real Estate Sales

Closed Won Displays by DMA

Sales Ops Opportunities

 

CAN Real Estate Sales

Active Forecasting Pipeline (by DMA)

Sales Ops Opportunities

 

CAN Real Estate Sales

Gross Pipeline

Sales Ops Opportunities

 

CAN Real Estate Sales

Weighted Pipeline

Sales Ops Opportunities

 

CAN Real Estate Sales

CAN All Time Pipeline (by Source)

Sales Ops Opportunities

 

CAN Real Estate Sales

Listed Active Pipeline

Sales Ops Opportunities

 

Lead Gen Dashboard

Lead Gen Meetings by Week

Sales Ops Meetings

 

Lead Gen Dashboard

Team Monthly Meetings

Sales Ops Meetings

 

Lead Gen Dashboard

Team Monthly Meetings by Rep

Sales Ops Meetings

 

Lead Gen Dashboard

Team Quarterly Meetings

Sales Ops Meetings

 

Lead Gen Dashboard

LG Meetings Set by Rep (YTD)

Sales Ops Meetings

 

Lead Gen Dashboard

Weekly SQL's

NetSuite Contacts

 

Lead Gen Dashboard

Weekly SQL's by Rep

NetSuite Contacts

 

Lead Gen Dashboard

Monthly SQL's (YTD)

NetSuite Contacts

 

Lead Gen Dashboard

Quarterly SQL's (YTD)

NetSuite Contacts

 

Lead Gen Dashboard

Yearly SQL's by Rep

NetSuite Contacts

 

Lead Gen Dashboard

Sunny Tasks

Sales Ops Meetings

 

Lead Gen Dashboard

Ashley Tasks

Sales Ops Meetings

 

Lead Gen Dashboard

Maria Tasks

Sales Ops Meetings

 

Lead Gen Dashboard

Sunny Tasks by Rep

Sales Ops Meetings

 

Lead Gen Dashboard

Ashley Tasks by Rep

Sales Ops Meetings

 

Lead Gen Dashboard

Marya Tasks by Rep

Sales Ops Meetings

 

Lead Gen Dashboard

Sunny Tasks by Region

NetSuite Contacts

 

Lead Gen Dashboard

Maria Tasks by Region

NetSuite Contacts

 

Lead Gen Dashboard

Ashley Tasks by Region

NetSuite Contacts

 

Lead Gen Dashboard

Quarantined Buildings by Month

NetSuite Contacts

 

Lead Gen Dashboard

Active Opportunities by Source (U.S.)

NetSuite Contacts

 

Lead Gen Dashboard

Active Lead Gen Opportunities by Type

NetSuite Contacts

 

Lead Gen Dashboard

Lead Generation Pipeline

NetSuite Contacts

 

Lead Gen Dashboard

YTD Lead Generation Pipeline

NetSuite Contacts

 

Lead Gen Dashboard

Closed Lead Gen Opportunities by Type (YTD)

NetSuite Contacts

 

Lead Gen Dashboard

Closed Lead Gen Opportunities by Type (All-time)

NetSuite Contacts

 

Lead Gen Dashboard

Lead Gen Meetings to Win Funnel

Sales Ops Pipeline Funnel

 

Lead Gen Dashboard

Stage 5 Opps with SQL (NEGATIVE)

NetSuite Contacts

 

Lead Gen Dashboard

Craig Tasks

Sales Ops Meetings

 

Lead Gen Dashboard

Stage 1-4 Opps without an SQL Form (NEGATIVE)

NetSuite Contacts

 

Lead Gen Dashboard

SQL With No Sales Rep Name on Opp

NetSuite Contacts

 

Lead Gen Dashboard

Monthly SQL's by Rep

NetSuite Contacts

 

Lead Gen Dashboard

Closer Opps by Type - Closed YTD

NetSuite Contacts

 

Lead Gen Dashboard

Closed Lead Gen Opportunities by Type (YTD)

NetSuite Contacts

 

Operations Tiles

Projects Created YTD

Field Ops NetSuite Projects

 

Operations Tiles

Projects Started YTD

Field Ops NetSuite Projects

 

Operations Tiles

Projects Closed YTD

Field Ops NetSuite Projects

 

Operations Tiles

Backlog Revenue by Project Type

RE Sales Ops Customers / Entities

 

Operations Tiles

Project Type Created YTD

Field Ops NetSUite Projects

 

Operations Tiles

Backlog MMR by Category

RE Sales Ops Customers / Entities

 

Operations Tiles

Closed MRR by Category

RE Sales Ops Customers / Entities

 

Operations Tiles

Value Per Project - Ctrl vs UnCtrl

RE Sales Ops Customers / Entities

 

Operations Tiles

Project Revenue by PM

RE Sales Ops Customers / Entities

 

Operations Tiles

Avg Duration by Type

RE Sales Ops Customers / Entities

 

Operations Tiles

Revenue for Closed Projects

RE Sales Ops Customers / Entities

 

Operations Tiles

Avg. Duration by Type

RE Sales Ops Customers / Entities

 

Operations Tiles

Projects Completed / Month

RE Sales Ops Customers / Entities

 

Operations Tiles

Monthly New MRR

RE Sales Ops Customers / Entities

 

Operations Tiles

Square Ft. Added YTD

RE Sales Ops Customers / Entities

 

Operations Tiles

Closed Projects YTD by Type

RE Sales Ops Customers / Entities

 

Operations Tiles

Installed Displays / Month

RE Sales Ops Customers / Entities

 

Operations Tiles

Closed Projects YTD by PM

RE Sales Ops Customers / Entities

 

Operations Tiles

Market Upgrades

RE Sales Ops Customers / Entities

 

Operations Tiles

Market Expansion (Net-New Installs)

RE Sales Ops Customers / Entities

 

Operations Tiles

Backlog by DMA

RE Sales Ops Customers / Entities

 

Operations Tiles

Backlog by Type

RE Sales Ops Customers / Entities

 

Operations Dash - US

Completed Projects YTD

RE Sales Ops Customers / Entities

 

Operations Dash - US

Displays Installed YTD

RE Sales Ops Customers / Entities

 

Operations Dash - US

Net-New Sq Ft YTD

RE Sales Ops Customers / Entities

 

Operations Dash - US

Net-New Displays

RE Sales Ops Customers / Entities

 

Operations Dash - US

Displays Upgraded

RE Sales Ops Customers / Entities

 

Operations Dash - US

Display Type

RE Sales Ops Customers / Entities

 

Operations Dash - US

Completed Project Types

RE Sales Ops Customers / Entities

 

Operations Dash - US

Renewal Vs Growth

RE Sales Ops Customers / Entities

 

Operations Dash - US

Installed Displays / Month

RE Sales Ops Customers / Entities

 

Operations Dash - US

Avg Displays / Month

RE Sales Ops Customers / Entities

 

Operations Dash - US

Installations Year-to-Date

RE Sales Ops Customers / Entities

 

Operations Dash - US

Backglog: Projects

RE Sales Ops Customers / Entities

 

Operations Dash - US

Backlog: Total Displays

RE Sales Ops Customers / Entities

 

Operations Dash - US

Backlog: Total Square Feet

RE Sales Ops Customers / Entities

 

Operations Dash - US

Backlog: Display Upgrade

RE Sales Ops Customers / Entities

 

Operations Dash - US

Backlog: Net-New Displays

RE Sales Ops Customers / Entities

 

Operations Dash - US

Backlog: Display Type

RE Sales Ops Customers / Entities

 

Operations Dash - US

Display Backlog by Project Type

RE Sales Ops Customers / Entities

 

Operations Dash - US

Backlog: Displays

RE Sales Ops Customers / Entities

 

Operations Dash - US

Backlog Additions YTD

RE Sales Ops Customers / Entities

 

Operations Dash - US

Avg. Backlog Add/ Mo

RE Sales Ops Customers / Entities

 

Operations Dash - US

Operations Backlog

RE Sales Ops Customers / Entities

 

 

Canada Backlog MRR

RE Sales Ops Customers / Entities

 

 

US Backlog MRR

RE Sales Ops Customers / Entities